Bagelive Privacy Policy

Bagelive is an online gaming and sports betting platform operating at bagelive.net. When this Privacy Policy refers to "Bagelive", "we", "us", or "our", it means the company that owns and operates the Bagelive platform and is responsible for the personal data of its registered players.

Bagelive acts as the data controller for the personal information you provide when you register, verify your identity, make transactions, or interact with the platform in any way. As data controller, we determine the purposes and means of processing your personal data and are accountable for how it is handled.

If you have any questions about how Bagelive handles your personal data, or if you wish to exercise any of your data rights, you can reach us at [email protected] at any time.

Bagelive collects only the personal data that is necessary to provide you with a safe, compliant, and functional gaming experience. The categories of data we collect are set out below.

Bagelive collects your personal data through several channels, depending on how you interact with the platform:

• Directly from you — when you register an account, complete KYC verification, make a deposit or withdrawal, contact support, or update your account settings.
• Automatically — when you use the Bagelive website or app, we automatically collect technical data such as your IP address, device information, and browsing behaviour through cookies and similar tracking technologies.
• From third-party verification providers — when we conduct identity and document verification as part of the KYC process, we may receive data from third-party verification services.
• From payment processors — when you make a deposit or withdrawal, our payment partners may share transaction-related data with us to facilitate the payment and detect fraud.

Bagelive does not purchase personal data from data brokers or any other commercial data sources. All data we hold about you comes from your direct interactions with the platform or from the operational partners listed above.

Bagelive uses your personal data for the following purposes. We only process data where we have a valid legal basis for doing so (see Section 5).

• Account management — to create, maintain, and manage your Bagelive account, including processing your registration and verifying your identity.
• Payment processing — to process deposits and withdrawals securely and accurately.
• Legal and regulatory compliance — to meet our obligations under applicable anti-money laundering (AML), know-your-customer (KYC), and responsible gaming regulations.
• Fraud prevention and security — to detect, investigate, and prevent fraudulent activity, money laundering, and other illegal conduct on the platform.
• Customer support — to respond to your queries, resolve disputes, and provide assistance when you need it.
• Responsible gaming — to monitor gaming behaviour and intervene where we have concerns about a player's wellbeing, in line with our responsible gaming obligations.
• Platform improvement — to analyse how players use Bagelive and improve the platform's performance, features, and user experience.
• Marketing communications — to send you promotional offers and updates about Bagelive, where you have given your consent to receive such communications.

Bagelive processes your personal data on the following legal bases:

• Contract performance — processing that is necessary to fulfil our contractual obligations to you as a registered player, including account management and payment processing.
• Legal obligation — processing that is required to comply with applicable laws and regulations, including AML, KYC, and responsible gaming requirements.
• Legitimate interests — processing that is necessary for Bagelive's legitimate business interests, such as fraud prevention, platform security, and improving our services, provided those interests are not overridden by your rights and interests.
• Consent — processing that is based on your explicit consent, such as sending you marketing communications. You can withdraw your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

Bagelive does not sell your personal data. We share your data only in the following limited circumstances and only to the extent necessary for the stated purpose:

• KYC and identity verification providers — to verify your identity and documents as required by our compliance obligations.
• Payment processors and financial institutions — to process your deposits and withdrawals securely.
• Game software providers — game providers whose titles are hosted on Bagelive may receive limited technical data (such as player ID and session data) necessary to operate the game. They do not receive your full personal profile.
• Regulatory and law enforcement authorities — where we are legally required to disclose data to a regulator, court, or law enforcement agency, we will do so in compliance with applicable law.
• Fraud prevention and security services — to detect and prevent fraudulent activity, we may share data with specialist fraud prevention partners.
• Professional advisers — our lawyers, auditors, and other professional advisers may access your data where necessary in the course of their services to Bagelive, subject to strict confidentiality obligations.

Bagelive uses cookies and similar tracking technologies on its website and app. Cookies are small text files placed on your device that help us recognise you, remember your preferences, and understand how you use the platform.

We use the following types of cookies:

• Essential cookies — these are necessary for the platform to function. They enable core features like login sessions and security. You cannot opt out of essential cookies.
• Analytics cookies — these help us understand how players navigate and use Bagelive, so we can improve the platform. The data collected is aggregated and anonymised.
• Functional cookies — these remember your preferences (such as language settings) to provide a more personalised experience.
• Marketing cookies — these track your activity to help us deliver relevant promotional content. They are only placed with your consent.

You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of the Bagelive platform.

Bagelive retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, including satisfying any legal, regulatory, accounting, or reporting requirements.

As a general guide:

• Account data — retained for the duration of your account and for a period after closure as required by applicable law (typically five to seven years for AML compliance purposes).
• Transaction records — retained for a minimum of five years from the date of the transaction, in line with financial record-keeping requirements.
• KYC documents — retained for the period required by applicable AML and KYC regulations, typically five years from the end of the business relationship.
• Support communications — retained for up to three years from the date of the interaction, unless a longer period is required for dispute resolution.
• Marketing consent records — retained until you withdraw consent, plus a reasonable period thereafter to demonstrate compliance.

When your data is no longer required, Bagelive will securely delete or anonymise it in accordance with our data retention procedures.

As a Bagelive player, you have the following rights in relation to your personal data. To exercise any of these rights, contact us at [email protected].

Bagelive is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. Our registration process includes age verification steps, and we conduct KYC checks to confirm that all players meet the minimum age requirement.

If Bagelive becomes aware that personal data has been collected from a person under 18, we will take immediate steps to delete that data and close the associated account. If you believe a minor has registered on Bagelive, please contact us immediately at [email protected].

Bagelive takes the security of your personal data seriously and has implemented a range of technical and organisational measures to protect it against unauthorised access, loss, destruction, or alteration.

• SSL/TLS encryption — all data in transit between your device and Bagelive's servers is encrypted using industry-standard 256-bit SSL/TLS protocols.
• Access controls — access to player data within Bagelive is restricted to authorised personnel only, on a strict need-to-know basis. All access is logged.
• Secure servers — player data is stored on secure, access-controlled servers with physical and logical security measures in place.
• Regular security audits — Bagelive conducts regular security assessments and penetration testing to identify and address vulnerabilities.
• Incident response — Bagelive has a data breach response procedure in place. In the event of a breach that affects your personal data, we will notify you and the relevant authorities as required by law.

While Bagelive takes all reasonable steps to protect your data, no online platform can guarantee absolute security. You also play a role in keeping your account secure — please refer to the Account Security section of our Terms and Conditions for guidance.

The Bagelive platform may contain links to third-party websites or services in limited contexts, such as links to game providers' information pages. This Privacy Policy applies only to the Bagelive platform and does not cover the privacy practices of any third-party websites.

Bagelive is not responsible for the content or privacy practices of any third-party website. We recommend that you review the privacy policy of any third-party site you visit before providing any personal information.

Bagelive may update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or the services we offer. When we make material changes, we will notify registered players by email and/or by posting a notice on the platform.

The updated Privacy Policy will take effect from the date it is published on the Bagelive website. Continued use of the platform after that date constitutes your acceptance of the updated policy. We recommend checking this page periodically to stay informed about how Bagelive protects your data.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way Bagelive handles your personal data, please get in touch. Our team is available 24 hours a day, 7 days a week.

• Email: [email protected]
• Live Chat: Available directly on the Bagelive platform at any time.
• FAQ: Visit our FAQ page for answers to common questions about your account and data.

When submitting a data rights request, please include your registered email address and a clear description of your request so we can process it as efficiently as possible. We aim to respond to all data-related requests within 30 days.